Hi, I am Gabi Marcatto, a creative director AD based in Brazil. I am currently working at Lola/TBWA.

During my career, I have had the honor to work with amazing people and incredible clients like Nike, Heinz, Coca-Cola, Netflix, AB Inbev, Google, Michelob Ultra, Mercado Livre, Pepsico, Kitkat, Amstel and more, helping create local, regional & global projects across all channels.

My work has been recognized by industry awards around the world, including Cannes Lions, D&AD, Clio Awards, The One Show, Ciclope and others. In 2021, I was nominated as a Next Creative Leader by The One Club for Creativity. In 2019, I represented Brazil at Cannes as a Young Lion.


If you enjoyed my work,
feel free to reach out on WhatsApp
at (+55 11) 9 9699 0009.

I’m always happy to chat.



2013

- 2026

creative director  AD — working GUT SP




0303 for Skol ︎︎︎




If you are Brazilian, you can check your cell phone. We know that you've already received many telemarketing calls with random numbers. Of couse, they try a many tricks. It’s just as well, since 2022, you can identify telemarketing calls if they start with 0303.



But let's face it, no one can handle this every day anymore. That's why Skol has converted telemarketing call numbers into discount coupons to redeem for Skol products.






Film Launch






Every telemarketing number that called automatically became a coupon code.
That is,
every day a Skol coupon called people directly.








visual id











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