① ABOUT
I am acreative director ADbased in São Paulo, SP, Brazil.
I'm currently at Wieden+Kennedy São Paulo.
During my career, I have had the honor to work with amazing people and incredible clients like Nike, Coke, Google, Netflix, Pepsico, Heinz, Popeyes, Kitkat, AB InBev, Amstel, Mercado Livre and more, helping to create local, regional & global projects across all channels.
In 2021, I was nominated as the Next Creative Leader LATAM at The One Club for Creativity, and in 2019, I represented Brazil at Cannes as a Young Lion.
② PAST EXPERIENCE
GUT SP
AKQA
j. walter thompson
FCB brazil
+I am acreative director ADbased in São Paulo, SP, Brazil.
I'm currently at Wieden+Kennedy São Paulo.
During my career, I have had the honor to work with amazing people and incredible clients like Nike, Coke, Google, Netflix, Pepsico, Heinz, Popeyes, Kitkat, AB InBev, Amstel, Mercado Livre and more, helping to create local, regional & global projects across all channels.
In 2021, I was nominated as the Next Creative Leader LATAM at The One Club for Creativity, and in 2019, I represented Brazil at Cannes as a Young Lion.
② PAST EXPERIENCE
GUT SP
AKQA
j. walter thompson
FCB brazil

SAY HELLO
+ 55 11 99699 0009
gabriella.marcatto@gmail.com
gabriella.marcatto@gmail.com
④ SPEAKS AND JURY
creative clube of brazil 2019
"what will change in the next 25 years?"
creative clube of brazil 2017
"why are we so few women in creating agencies?"
miami ad school
since january 2019, I have been a teacher.
young lions
2021
final judge | Brazil | art direction and copywriting
2019-21
preliminary judge | Brazil | art direction and copywriting.
③ AWARDS
↳ Cannes
14x cannes lions
+ 27 shortlists
2 gold + 5 silver + 7 bronze
gold - retro influencer (media)
gold - files of freedom (audio & radio)
silver - retro influencer (social & creator)
silver - files of freedom (entertainment & music)
silver - hidden spots (direct)
silver - hidden spots (media)
silver - more than 70 (entertainment & music)
bronze - files of freedom (audio & radio)
bronze - hidden spots (social & creator)
bronze - hidden spots (brand activation & experience)
bronze - more than 70 (audio & radio)
bronze - more than 70 (audio & radio)
bronze - more than 70 (audio & radio)
bronze - the ze theory (social & creator)
shortlist - retro influencer (direct)
shortlist - retro influencer (brand activation & experience)
shortlist - retro influencer (brand activation & experience)
shortlist - shade tracker (outdoor)
shortlist - shade tracker (brand activation & experience)
shortlist - shade tracker (brand activation & experience)
shortlist - shade tracker (digital craft)
shortlist - shade tracker (entertainment lions for sports)
shortlist - shade tracker (entertainment lions for sports)
shortlist - refresh roullete (brand activation & experience)
shortlist - files of freedom (social & creator)
shortlist - files of freedom (social & creator)
shortlist - files of freedom (brand activation & experience)
shortlist - files of freedom (entertainment & music)
shortlist - reroute (brand activation & experience)
shortlist - s.o.s. tomatoes (entertainment lions for gaming)
shortlist - hidden spots (direct)
shortlist - hidden spots (media)
shortlist - hidden spots (media)
shortlist - hidden spots (PR)
shortlist - don't blame the clothes (print)
shortlist - don't blame the clothes (print)
shortlist - don't blame the clothes (print)
shortlist - more than 70 (brand activation & experience)
shortlist - more than 70 (entertainment)
shortlist - more than 70 (entertainment)
shortlist - more than 70 (entertainment)
shortlist - stranger coke (design)
shortlist - freezer beerboard (outdoor)
shortlist - freezer beerboard (media)
Delegate - Cannes Young Lions 2019 Competition Brazilian Representative
↳ D&AD
6x D&AD pencil
+ 2 shortlists
3 graphite + 3 wood
graphite - files of freedom
graphite - hidden spots
graphite - don't blame the clothes
wood - hidden spots
wood - hidden spots
wood - hidden spots
shortlist - files of freedom
shortlist - stranger coke
↳ The One Show
1x best of discipline + 10x one show pencil
+ 6 merits + 1 shortlist
1 best of dicipline + 3 gold + 3 silver + 4 bronze
best of discipline - hidden spots
gold - hidden spots
gold - hidden spots
gold - hidden spots
silver - hidden spots
silver - hidden spots
silver - hidden spots
bronze - hidden spots
bronze - hidden spots
bronze - hidden spots
bronze - hidden spots
merit | files of freedom
merit | files of freedom
merit | files of freedom
merit | don't blame the clothes
merit | more than 70
merit | stranger coke
shortlist | freezer beerboard
↳ The One Club for Creative
next creative leaders 2021
latin america winner
↳ Clio
13x clios
4 gold + 4 silver + 5 bronze
gold - hidden spots
gold - hidden spots
gold - hidden spots
gold - more than 70
silver - hidden spots
silver - hidden spots
silver - hidden spots
silver - more than 70
bronze - hidden spots
bronze - hidden spots
bronze - files of freedom
bronze - files of freedom
bronze - files of freedom
↳ Ciclope
3x ciclopes
+ 3 shortlists
2 gold + 1 bronze
gold - people of the forest
gold - people of the forest
bronze - people of the forest
shortlist - people of the forest
shortlist - people of the forest
shortlist - people of the forest
↳ Braziliam Creative Club
12x stars
+ 6 in book
3 gold + 3 silver + 6 bronze
12x stars
gold - hidden spots
gold - hidden spots
gold - stranger coke
silver - files of freedom
silver - sos tomatoes
silver - freezer beerboard
bronze - files of freedom
bronze - files of freedom
bronze - the ze theory
bronze - the ze theory
bronze - stories to live in
bronze - people of the forest
in book - hidden spots
in book - stories to live in
in book - stories to live in
in book - freezer beerboard in book - people of the forest
in book - people of the forest