Dá seus Google for Google
When the pandemic started, we all had to leave our comfort zone. Being stuck at home, without anyone's help, was the little push that our self-taught side needed.
And, to show that you were not necessarily alone in this, Google created the campaign “Dá Seus Google”, making reference to the famous brazilian expression “Dá Seus Pulos”, which means "find your way" or "figure out something".
my role: concept and art direction.
YouTube Works 2021
directed by Paulinho Caruso e Fernando Meirelles